Brie Arthur

Brie Arthur

Brie Arthur is a professional plant propagator and landscape designer in Raleigh, N.C. Her passion is Foodscaping and educating consumers on the many reasons why the craft of gardening is meaningful in their daily lives.

A new perspective

One professional group hosts an exchange program allowing members to experience horticulture globally.

Demographic shift

Industry associations, events must make changes to attract young professionals.

Emerging market

To latch on to the green infrastructure movement, nurseries must learn new ways to market plants.

Tip Jar: There’s value in the hobbyist

The entire supply chain needs to teach the value of horticulture and reap the benfits.

Tip Jar: The new consumer

Marketing strategies for a new era of green living.

Taste the opportunities

Consider growing food crops with traditional nursery offerings.